Emily Sanchez

Creative Director & Design Leader

I’m a creative leader with years of experience building brands, leading global design teams, and creating scalable systems across digital, physical, and content-driven experiences.

My work focuses on strategy, storytelling, and problem solving. I transfor complex ideas into clear, meaningful experiences that connect with audiences and support business goals.

From global brand ecosystems to packaging, websites, marketing, and sales experiences, I bring a balance of creative vision, operational thinking, and hands-on design craft to every project

Leadership Approach

I approach leadership with respect, thoughtfulness, and collaboration. I believe the best creative environments are built on trust; where people feel comfortable sharing ideas, challenging each other, and bringing their best work to the table. Ideas and solutions can come from anywhere, so creating an open environment where everyone feels heard is essential. As a leader, I focus on setting clear direction, removing barriers, and giving teams the space and support to solve problems together and do their best work.

Capabilities

Creative Direction
Brand strategy, visual identity systems, marketing, and storytelling.

Design Systems
Creating scalable frameworks that improve consistency and help teams move.

Digital Experiences
Websites, content platforms, experiences, and customer journeys.

Team Leadership
Mentorship, creative operations, workflows, and building collaborative cultures.

Cross-Functional Partnership
Working with marketing, product, editorial, sales, and executive teams to align creative with business goals.

Experience

Creative Lead & Operations, D&E Design Duo | 2025 - Present

Co-leading a boutique creative studio focused on brand identity, packaging, websites, and campaigns for growing brands across beverage, CPG, wellness, and more.

Partner with founders and teams to create thoughtful brand systems that connect strategy, storytelling, and execution.

Focus: Branding · Packaging · Digital · Campaigns · Creative Strategy

Creative Lead & COO, Green Robin Homes | 2024

Led brand strategy, creative direction, and digital marketing for a sustainable residential building company.

Developed the brand platform across web, content, campaigns, sales materials, and customer touch points while building workflows that improved creative consistency and efficiency.

Focus: Brand Strategy · Digital Experience · Marketing · Creative Operations

Head of Global Design, WGSN | 2016–2023

Led global creative teams in shaping the visual expression of a leading trend forecasting and insights platform.

Partnered across marketing, product, editorial, and commercial teams to create brand systems, digital experiences, reports, presentations, and sales materials used across global markets.

Focus: Creative Direction · Brand Systems · Team Leadership · Digital Experience · Editorial Design

Education

Parsons School of Design
BFA, Communication Design

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